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Santana Blanchette
TL;DR Thrive is launching a blog! We are an expert growth marketing agency and will be using this platform to discuss all things performance marketing including paid channel management, digital strategy, performance creative, data & measurement, as well as going ons within the agency. Sign up to our email list at the bottom of this post to get blogs emailed straight to your inbox as they’re released.
Welcome to the Thrive blog! This is our very first post so to mark this special occasion, we wanted to say hello, tell you a bit about what to expect to learn here, and why we’ve chosen now to launch.
Maybe why is the best place to start. Why in an age of short form videos, social media hot takes, bite sized snippets, and headlines to skim, would anyone still choose to run a blog? Well, because good answers aren’t always bite sized. Sometimes complicated questions have complicated answers. We love that our clients and team have come to rely on us to solve all types of advertising problems, no matter the difficulty. Having a place to answer questions, explain topics, and tell stories at the depth and complexity they require is in alignment with who we are — a dependable and nuanced partner.
Who is Thrive?
If you’re reading this, you probably already know us but in case you’re new here or want a little refresher, hi! We’re Thrive, a digital agency dedicated to helping brands find sustainable growth through advertising by developing scalable growth marketing campaigns. Our team of 100+ marketers are world-class and have worked with hundreds of companies, managed billions in paid acquisition budgets, including 30 + unicorns, to achieve project objectives over and over again. Our expertise is in all things performance marketing from tactical campaign execution to creative to measurement and everything in-between.
What can I expect from this blog?
As performance marketing experts, we will be using this space to talk about a variety of different topics but specifically:
- Paid Channel Management
- Digital Strategy
- Performance Creative
- Data & Measurement
- Thrive Updates
Each of these pillars has a lot of different sub-topics within them so each month we’ll be following an alphabet theme to break down one topic, in-depth, at a time. Take this month for example. This month is B for Black Friday so we’ll be covering all things sales and promotions for the month of September.
One other thing you’ll notice about our blog is that we make it easy for skimmers. Every blog will start with a TL;DR (Too long; didn’t read) section summarizing the key points of the article so you can get as much depth as you want.
Last, but certainly not least, we’d like to say welcome and thank you to you, our readers. Whether you’re a client, a prospect, or a team member, we love all forms of feedback so feel free to email us and let us know what you think or any topics you’d like covered! Reach out at santana.b@thrivedigital.com
